OpenText delivers faster insights into consumer sales trends, resulting in 28 percent revenue increases for Sky IT Group clients.
The challenge was to provide a scalable model to support high-profile brands with critical data collection, high-performance analytics, and visualized results to understand consumer behavior.
As the company’s client roster grew to over 50 global brands, including Theory, Alice & Olivia, Lacoste, Fendi, and Marc Jacobs, several challenges emerged around data variety, velocity, and volume. How can these high-profile brands collect critical data, run high-performance analytics, and visualize results to understand consumer behavior?
Gil Hakami, Business Development Manager for Sky IT Group, realized what was required: “Our model didn’t scale, as we needed to manage each client separately. We wanted to upgrade our SKYPAD’s technology capabilities, enabling our retail clients to gain better insights and aid informed decision-making.”